Copywriting Mastery
Miễn phí
This course is currently closed
Miễn phí
This course is currently closed
Chi tiết Khoá Học
Copywriting Mastery
42 Bài học
7 Học viên
Current Status
Not Enrolled
Price
Closed
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This course is currently closed
Khoá Học
Materials
Certification Overview
To survive today, companies need direct-response copy that moves customers along the Customer Value Journey and encourages them to take specific, measurable actions—driving them to make purchases or become sales leads. In this course, you’ll discover proven online and offline secrets to writing copy that grabs attention, sets you apart, and SELLS.
What You’ll Learn
- Develop a firm foundation on copywriting including what it is, how it will move your customers through the Customer Value Journey, and how to use copy to connect with your prospects on a personal level
- Acquire the ability to write like you talk—using passion, the power of stories, and your brand’s unique voice
- Learn how persuasive, impactful copywriting is all about developing a core benefit for your prospects
- See an entire promotion example, from start to finish, so you can put together copy for your future campaigns
Certification Resources
Nội Dung Khoá Học
Core Concepts of Copywriting
Diving Deeper Into Effective Copywriting
What is Your Copy Really Selling
Persuading Your Prospect
Anatomy of a Sales Promotion
Copywriting Secrets from the Masters